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It occurred to me last night that I might be the best sleeping pad writer in the world.

                                                     - as told to my friend, in the sauna, circa Spring 2024

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Hi, I’m Drew! I imagine you’re here to scope out my copywriting chops. Welcome! Don’t hesitate to hit my line with any questions.

I have several over 6 years of experience as a copywriter**.** Much of that in-house at Cascade Designs Inc. as a part of a two-person copy team. I had the pleasure of being the voice of three iconic outdoor gear brands: Therm-a-Rest (the brand that launched the company over 50 years ago) Platypus, and PackTowl.

Being solely responsible for three unique brands, I had the opportunity to flex my creativity, refine my craft, and find that sweet spot between catchy quips and metric success as I told multi-channel brand and product stories.

My favorite part of being a copywriter is being the collection point of an organization’s brain trust. The copywriter gets to have their fingers in all manner of corners in order to build a great voice for the brand. Top-shelf copy flows from a top-shelf learning practice. I excel at working across teams, engaging the right stakeholders, and asking the right questions **to unearth the bits of knowledge that make a story pop through a headline, a social caption, a press release, a blog, or an ad.

Beyond outdoor gear, I have freelanced for small businesses like River Kiln Saunas and Oxboro Dry Cleaners. I’ve lent my talents to documentary films for both script writing and grant writing. I’m a co-founder and developer of a graphic board game about Fly Fishing. Recently, I developed and launched the app PrettyWriter.

When I’m not writing, you can find me at a disc golf course, DJ-ing a bouncy dance party, digging at thrift and record stores, fly fishing, backpacking, or in the kitchen trying a new recipe. I believe that authentic writing emerges from a diverse life.

I’m always on the lookout for the next challenge and new experiences that shape my life and my writing. Welcome to my portfolio, let’s tell stories together!